Many business owners don’t think about the real effect of the humble bar garnish in their business. This leaves money in the bank — and we’re not referring to it as generous tips.

Here’s the reason: Cocktail garnish is similar to a business card; it’s a cheap and simple option to turn a positive customer experience into a memorable one. Garnishes are a great way to support branding and help highlight the core values you wish to communicate. In addition, showcasing your dedication to the smallest of details tells an awful lot about the level of service and the quality that you offer. These are all aspects that influence the price you set and the value you are perceived to have to your target audience.

The most appealing aspect? If you do go extravagantly expensive, the cost of the drinks remains relatively low, and profit margins stay at a high level ( average profit margins for cocktails are around 90%).

No matter what type of business you’re in, restaurants or hotels, and even events or event managers from luxury brands, The right cocktail styles and garnishes can significantly improve customer satisfaction. Selecting the best ones requires more than simply taking a look at trends. But when you think about the impact of the weight of a garnish that can be used to impress your customers, it’s well worth the effort.

Things to think about prior to deciding on cocktail garnishes

As with seasonal food and serving cocktails, garnishes for cocktails follow trend changes. Before diving into the latest trends, ensure you think about your specific business requirements and your target market.

It’s easy: This factor is obvious and is one that businesses typically prioritize. The most important thing is not to burden your bar staff with complex cocktails that aren’t easy to implement. The customers won’t appreciate fancy cocktail garnishes if they slow down service. In reality, convenience tends to be put first in the absence of the numerous benefits of offering amazing garnishes. As small amounts of garnish could go a large distance, this isn’t the only thing in your decision.

Fun: People often drink to get together, so it’s an excellent idea to offer garnishes for cocktails, which can also serve as conversation starting points. Select drinks that appeal to all senses, focusing on a variety of textures, colors, and tastes. Create garnishes that complement interesting themes. It doesn’t matter whether you’re hosting a happy hour event or a charity event. The garnishes can be used to highlight your theme.

Qualitative: You don’t need to reinvent the wheel for every drink. The classic cocktail garnishes can be effective when you take the time to find high-quality ingredients that are fresh, local, and in season. Try to emphasize these when you are preparing your meal.

A closer examination of the cocktail garnish trends in 2023.

This list focuses specifically on edible garnishes that earn extra points to ensure sustainability.

Make an impact by using fresh herbs:

This style has indeed been in the news for quite a while. However, it’s full of options for flavor enhancement and versatility; therefore, don’t anticipate seeing it fall out of style anytime in the near future. However, herbs can be utilized to create cocktails in many forms, for example, infusing botanicals or making syrups. The most commonly used method of adding freshly picked herbs to cocktails is mixing the herbs into cocktails and then serving them as garnishes.

The sprigs of rosemary or thyme create a gorgeous, sturdy garnish and go well with a variety of spirits, from vodka to bourbon. Lavender can be sprinkled, floated, or soaked completely to add a splash of color. A hint of mint made from specific varieties like pineapple, chocolate, or even chocolate can give a new taste. The possibilities are endless, and so are the chances to wow your guests.

Garnish 3.0

In the 80s, you may have wanted to visit the bar where everyone knew your name. However, in 2023, you’d love an establishment that can write the name of your patron (or even a photo of your pet!) over your preferred drink. Ripples Bev-Top media takes cocktail garnish to another level. One that transforms glass foam into a canvas to print personal designs in a scaled manner with just 10 seconds for each drink.

You can print anything from high-resolution images to humorous drawings, seasonal greetings, local promotions, and special discounts. Customers can even upload their photos and designs via the Ripples Web App. Ripples Web App, which allows you to include branded drink frames to each print and guarantees you publicity when people share pictures of their drinks on social media. Our friends from The Last Word created this stunning topper for a wedding reception.

Make sure you upgrade your Rims.

Why should you limit yourself to salted margaritas? Unexpected rims can be similar to a party at the high end of your drink. It’s thrilling, fascinating and entertaining. As well as making use of water to moisten and stick to your dip if you prefer, play around with other liquids, such as cider, syrup, juice, or beer.

It’s the same with your selection of solids. Granulated or crushed sweets and spices can be mixed with the perfect liquid to produce interesting flavors and enhance your drinks. We like this innovative design of a grasshopper with an ice-dipped chocolate rim.

Final thoughts on ideas for cocktail garnishes

These ideas will inspire you to the myriad possibilities and lucrative opportunities cocktail garnishes could bring to your business. Utilize them in innovative ways to differentiate yourself from your competition and draw your customers in. It’s guaranteed to leave an excellent taste in their mouths.