The noted American Chef James Beard once said, “food is our common ground, a universal experience.” The degree of relatedness between food and society in these trends feels tighter today than ever before. From personal health to planetary health to the blurring lines between physical and digital experiences in our technology-driven world —…
Category: Food & Drink
Colorful Cabbage Magic: The New Ripple Maker II Pro Uses Plant-Based Color Technology to Create Drink Prints in Vibrant Shades
This unique marketing technology is designed to elevate the consumer experience of drinks to a whole new level. Tel Aviv (Israel) September 22, 2022 Ripples announced today the launch of the Ripple II Pro. The beverage-top printer uses food technology and naturally changing colors to satisfy the growing demand from consumers for new drink…
The Three Fool-proof Ways These Brands Are Standing Out
Your strategy is based on cutting-edge best practices, and your creativity is brilliant. All of this is irrelevant if no one pays attention to your advertisement. Even a big media budget won’t help. William Birnbach said, “If you don’t get noticed, the rest is just academic.” By 2022, the main challenge for your…
10 Tips to Make Your Next Event More Eco-Friendly
Sustainable events are better for the environment, but they’re also better for you and your brand. According to 94% of Gen Zs and 87% of Gen Ys think that companies need to address urgent environmental concerns. It is no surprise, then, that sustainability has been a top priority for event planners. Suppose you expect…
Recipe: Foam-topped Blueberry Daquiri
To show our support for Breast Cancer Awareness Month, which aims to improve screening and support of a disease that affects millions of women each year, we created these special Ripple prints. Aquafava was added to the traditional drink to create a vegan foam on top. . Ripples’ Creative Studio designed multi-toned designs…
Football fans in Qatar will receive live scores on their Budweiser beer
Budweiser beer will be printed with live scores and statistics for football fans in Qatar. We’re thrilled to announce that in November, we will be partnering up with AB InBev (parent company of Budweiser) to bring football fans a unique game-watching experience. We have integrated the live data with our Bev Top Media…
4 Fantastic Beer Marketing Campaigns From Around the World
Ripples CEO Yossi Mehulam presented several case studies at the Spirits Innovation Conference held in London to show how beer and spirit brands can innovate to differentiate their brands. Here are some of the marketing strategies that he shared, as well as takeaways you can use – regardless of your brand size or…
Recipe: Million Dollar Cocktail
Mia Mastroianni, a libations expert, joined us last month on Instagram Live to discuss the future of the bar business, the newest trends that she has seen, and how to prepare for the holiday season. Mia has over 20 years of experience in the US service industry. She is a mixologist and a…
Top 6 Tips for Bars for Winter 2022
Mia Mastroianni, a libations expert, joined us last month on Instagram Live to discuss the future of the bar business, the best trends she is seeing, and how to prepare for the holiday season. Mia has over 20 years of experience in the US service industry. She is a mixologist and a founding…
A PERFECT FALL COCKTAIL
Bob Peters, one of our favorite Mixologists, designed the Fall Cocktail specifically for the Chameleon Plus Kit and the Ripplemaker II Pro. The Chameleon pods are sensitive to pH, and the acidity of the oranges and lemons in this fall beverage creates a rose hue in the Ripples Print. When paired with PLUS,…